McDonald’s UAE has announced a campaign to cheer up the nation where jokes become currency and willing comedians get rewarded with a treat.

To combat the ‘January blues’ and bring a smile to the nation, McDonald’s UAE is encouraging UAE diners to spread laughter with a popular joke: why did the chicken cross the road?

Coinciding with the launch of its new limited-time menu item, The Schnitzel, McDonald’s UAE is inviting Dubai residents to grab a free Schnitzel in return for telling their favourite version of the gag.

The new Schnitzel is a boneless whole piece of halal chicken breast coated with breading that comes in two flavours: salt & pepper and spicy.

On January 16, a free schnitzel can be redeemed in return for a ‘why did the chicken cross the road’ joke by visiting the McDonald’s UAE JBR restaurant from 11am onwards, while stocks last.


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